The little-known story of Serena Williams' first endorsement deal
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The little-known story of Serena Williams' first endorsement deal
The piramid of PUMA sponsorship
The little-known story of Serena Williams' first endorsement deal
The sponsorship landscape at the top of professional tennis
Luis Suarez switches from Adidas to Puma in £1 million deal - Inside Sport India
The little-known story of Serena Williams' first endorsement deal
PUMA® - History
Serena Williams' Best Tennis Outfits of All Time | Glamour
Zimbabwe cricketer viral Puma post | Harbhajan Singh lauds Puma after sportsgear giant comes forward to sponsor Zimbabwe's Ryan Burl | Cricket News
tbt, Money Moves: How Serena Williams set herself up for life after retirement
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A shock substitute: Neymar to swap longtime sponsors Nike with Puma
